Privacy Policy
Be Weird Private Limited (“Be Weird”, “Company”, “we”, “us”, “our”) respects your privacy and is committed to protecting the Personal Information you share with us. This Privacy Policy explains how we collect, use, disclose, transfer, store and protect Personal Information and Sensitive Personal Data or Information (“SPDI”) when you access or use our website, mobile applications, services and products (collectively, the “Website” or “Platform”). By accessing or using the Website or by providing Personal Information to us, you accept and agree to the terms of this Policy.
1. Scope and acceptance This Policy applies to Personal Information collected through our Website and related services and to individuals who browse, register, purchase, or otherwise interact with us (“you”, “your”, “Customer”). It does not apply to information collected offline except where expressly stated. By using the Website you consent to collection, use and disclosure of your information in accordance with this Policy.
2. Definitions
● Personal Information: any information that identifies you or can be used with other reasonably available information to identify you (e.g., name, email, phone, postal address).
● Sensitive Personal Data or Information (SPDI): includes information such as passwords, financial information, medical records, sexual orientation, biometric information and any data that qualifies as sensitive under applicable law.
3. What we collect We collect the minimum data necessary to operate the Website, deliver products and services, and improve user experience. Examples include:
Registration & profile data
● Name, email, phone number, postal address, PIN/ZIP code, date of birth, gender, language preference, occupation, interests.
Order & payment information
● Order details, shipping address, billing address. Payment card numbers and other payment credentials are submitted directly to PCI-DSS compliant payment processors; we do not store full card data.
Usage & technical data
● IP address, device identifiers, browser type, operating system, pages visited, timestamps, referral source, cookies and similar tracking identifiers, login status, and analytics data.
Health or other sensitive data
● Only collected where you voluntarily provide it (e.g., for medical-product purchases, support or surveys). Collection and processing of SPDI will be done only with your explicit consent and in accordance with applicable law.
Third-party & public sources
● Information we receive from partners, social media platforms (if you choose to interact via social login or promotions), delivery partners, or public sources to maintain accurate records and tailor services.
4. How we collect information
● You give it to us: when you register, place orders, contact customer support, complete forms, participate in contests, or otherwise interact.
● Automatically: via cookies, pixels, log files, web beacons and similar technologies when you visit and use the Website.
● From others: from logistics partners, analytics providers, social networks (when you consent), and third-party data providers.
5. Purposes of use
We use Personal Information for legitimate business purposes including, but not limited to:
● Process and fulfill orders, deliveries and refunds.
● Verify identity and prevent fraud.
● Provide customer support and respond to inquiries.
● Improve, secure and operate our Website, products and services.
● Personalize content, product recommendations and offers.
● Marketing and promotional communications (with opt-out where required).
● Analytics, research, product development, and performance measurement.
● Comply with legal obligations and to establish, exercise or defend legal rights.
● Conduct audits, maintain records and perform other administrative functions.
Legal bases for processing include performance of contract, legitimate interests, compliance with legal obligations, and your consent where required.
6. Cookies & tracking technologies
We use cookies, local storage, pixels (including Meta/Facebook Pixel and Conversions API) and analytics tools (including Microsoft Clarity) to:
● Remember your preferences and cart, analyze Website use, measure campaign performance, and deliver personalized ads. You can manage or block cookies through your browser settings, but disabling certain cookies may reduce Website functionality.
Advertising & analytics: We may share hashed identifiers (e.g., email, phone) with advertising partners for matching and ad measurement. Such identifiers are used only for advertising attribution and not to share medical or other sensitive data.
7. Sharing & third parties
We do not sell your Personal Information. We may share Personal Information with:
● Service providers (logistics, payment processors, hosting, customer support, analytics, email/SMS providers) who act on our instructions and are contractually required to protect your information.
● Pharmacies, medical experts or authorized partners where necessary to deliver specific products or improve products (only with your consent when SPDI is involved).
● Affiliates and group companies for internal business purposes and to provide seamless services.
● Third parties in business transfers such as mergers, acquisitions, or asset sales (with notice).
● Legal/regulatory authorities where required by law or to prevent fraud or harm. We may transfer Personal Information outside India; where transfers occur we will take reasonable steps to ensure an adequate level of protection consistent with this Policy and applicable law.
8. Information security and storage
We employ reasonable technical, administrative and physical safeguards designed to protect Personal Information against unauthorized access, disclosure, alteration and destruction. Examples include encryption, access controls and periodic security reviews. However, no system is perfectly secure and we cannot guarantee absolute security. Personal Information may be stored on our servers or on cloud services engaged by us or our vendors.
9. Retention and disposal
We retain Personal Information only as long as necessary for the purposes set out in this Policy, to satisfy legal or accounting requirements, or to resolve disputes. When no longer required, we securely delete or anonymize data.
10. Your rights & choices
● Access & correction: You may review and update your registration and order information via your account or by contacting us.
● Withdraw consent / opt out: You may withdraw consent where processing is based on consent and opt out of marketing communications by using unsubscribe links or contacting us. Note that withdrawing consent may affect our ability to provide certain services.
● Deletion: You may request deletion of certain Personal Information; we will respond in accordance with applicable law. Requests may be refused where retention is required by law or to complete transactions.
● Cookies: Manage cookies via your browser settings. To exercise these rights, please contact us at the contact details below.
11. Minors
The Website is intended for adults (18+). We do not knowingly collect Personal Information from minors. If we learn that we have collected Personal Information of a minor without parental consent, we will take steps to delete it.
12. Microsoft Clarity and other analytics
We use Microsoft Clarity and other analytics/advertising platforms to understand Website usage (heatmaps, session replay, behavioral metrics) and to optimize products and advertising. These tools collect usage data via first- and third-party cookies. For details on Microsoft’s data handling, please refer to the Microsoft Privacy Statement.
13. Third-party links and services
Our Website may contain links to third-party sites and services that have their own privacy practices. We are not responsible for the privacy practices of external sites. Please review their privacy notices before sharing information.
14. Payment processing
We use PCI-DSS compliant third-party payment processors for handling card and payment transactions. Payment credentials are submitted directly to those processors and are not retained by us, except as permitted under applicable law and processor agreements.
15. Call recording & customer support
Customer support interactions (including calls and chats) may be recorded for quality, training and fraud-prevention purposes, with appropriate safeguards.
16. Changes to this Policy
We may update this Policy from time to time. The “Last modified” date at the top will indicate when changes were last made. Continued use of the Website after modifications constitutes acceptance of the updated Policy.
17. Liability & disclaimers
While we take commercially reasonable steps to protect your information, we do not guarantee that Personal Information will never be disclosed in ways not described here. We are not liable for unauthorized access due to factors beyond our reasonable control.
18. Grievance officer & contact details
If you have questions, requests, or complaints about this Privacy Policy or our data practices, please contact:
Be Weird Private Limited
Email: care@beweird.in
Grievance Officer: Affan Mutwali, Be Weird Private Limited
If you believe your rights under applicable privacy law have been violated, please contact the Grievance Officer first so we can attempt to resolve your complaint.
Notice about SMS / marketing communications
By providing your mobile number you may receive transactional and promotional communications from us. Where required under law, you may opt out of promotional communications as described above. If you have explicitly opted in to receive marketing while registered. you acknowledge and consent to receiving communications as permitted under applicable telecom regulations.
